Microsoft Zune: An iPod Killer?


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Microsoft in the next month or two will be entering a new market in which they have never been in before, the highly competitive MP3 player market. With the huge dominance Apple have in this market with their very popular iPod line of products, it will be interesting to see how Microsoft fair with their entry called the ‘Zune’.

The Zune to retail at USD$299 (to be confirmed) will directly compete with the iPod for market share dominance this christmas holiday. Currently Apple hold an overwhelming 85% share (last time I checked) and no other company in the mp3 market so far has been able to crack Apple and their iPod music player.

Here are just some of the Zune’s features:

  • Price: USD$299 USD$249
  • Storage: 30GB
  • Manufacturer: Toshiba
  • Vendor: Microsoft
  • Video Capabilities: landscape playback, portrait playback, WMV, MPEG-4, H264
  • Audio Capabilities: MP3, AAC, WMA
  • Picture (photo): JPEG, BMP
  • Connectivity: WiFi (802.11b)
  • Power Technology: li-ion (lithium ion)
  • Comes in black, white and brown (at launch, possibly other colors in the future)

The Zune can be charged with the USB cable provided and just like the iPod, the Zune will not include a power adapter to plug into an outlet to charge the device.

With the Zune’s wireless functionality, it will be possible to view and share your song collection with other Zune users, but cannot be connected to the Internet, but more information may be release at a later date regarding online connectivity.

The Microsoft Zune Media Player looks to be a very promising contender to battle the iPod and first impressions of the device look impressive scoring great enthusiasm by many in the industry already, time will tell if it has what it takes to overtake Apple in the MP3 market.

Look out for the Zune this christmas holiday, it will be all over the place I just know it.

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6 thoughts on “Microsoft Zune: An iPod Killer?

  1. mmm, well my I pod has stuffed up once again for the 3rd time and perhaps it is time for a change . . . and maybe the microsoft Zune is that change. Time will tell. Looking forward to hearing more information about it

  2. Thanks Sharv, I did read somewhere that the Zune will retail at USD$249, but forgot I was using an older article for reference. Thanks for the heads up, it has been corrected.

  3. The Zune seems pretty good and it would probably be the toughest contender for Apple but really,I don’t think it’s possible to overthrow the iPod unless you have something really unique and after having read about the Zune,it doesn’t seem to have anything THAT great.We would see though.

  4. Yeah it does seem pretty good. I own an iPod nano and just love that and I personally can’t see the Zune matching up to that kind of perfection, but they (Microsoft) do have an interesting product to roll out, and will be interesting to see how it fares.

  5. If the Zune was a cell phone as well then they may have something but you can’t beat itunes and the ipod in my opinion.

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